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Advertising with FiliTV

FiliTV is the leader in interactive TV Networks on the Internet, and the premier destination to watch worldwide Internet-based TV stations. FiliTV provides a solution to easily start an Internet-based TV network similar to NBC, CBS, ABC, BBC and many others from anywhere around the world. Viewers can watch TV stations using FiliTV on their computers, regular TV sets and mobile devices.

Viewers can watch TV programs on FiliTV from TV stations around the world. Viewers can interact with the TV stations to give their feedback or attend training courses. FiliTV offers its viewers a large selection channels such as news, sports, movies, comedy, history, first-hand accounts of current events worldwide, and much more. Most TV programs are free to watch while some are pay-per-view.

Companies can purchase and manage their advertising campaign on FiliTV.

Why advertize on the FiliTV network?

  • With FiliTV your advertisement not only will reach regular TV viewers, it will also reach viewers on the Internet and those using mobile devices
  • Your advertisement is now actually interactive so you can really get feedback and measure the success of your campaign
  • You can advertize using a video commercial or graphics banners.
  • You manage your own campaign and have access to online reports about your campaign
  • Costs much less than traditional TV advertizing
  • Much faster to start, change and terminate as you are in total control.  What a relief!

 

FiliTV Demographics

Demographics

Users (M)

% Users

Age

All

2

100%


Under 18

0.1

4%


18–34

1

50%


35–44

0.5

25%


45–54

0.3

17%


55 and over

0.1

4%

Gender

Male

1.2

60%


Female

.8

40%

Source: FiliTV, US only, 2008.

FiliTV has partnership deals with Network equipment providers to allow TV stations programs to stream to standard TV sets and mobile devices. These partnerships and the wide range of content provided by FiliTV broadcasters provide an excellent environment for brand marketers and countless opportunities for high-profile placements.


Advertising Opportunities on FiliTV

There are three key ways for marketers to advertise on FiliTV network community.

  1. Interactive TV Commercials - In the FiliTV Screen
  2. Interactive Banners - in the FiliTV or FiliTV Guide
  3. Interactive Infomercials - In the FiliTV Screen

1.Interactive TV Commercials - Delivered in the FiliTV Screen
Establish your brand presence within the world's leading Internet-Based TV network of networks. FiliTV offers multiple locations to broadcast your TV commercial. Placements can be targeted by programming type, geography, and time of day.

Ad Zone

Unit
( 16 x 9 )

File Types
( H.264 compatable )

Max File Size

Max Duration (seconds)

Audio




Video

.jpg / .png



FiliTV Home Screen

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

30

Yes

Search Results
( topic )

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

30

Yes

Channel

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

30

Yes

  • Max frame rate: 30fps
  • All animation needs to stop within 15 seconds despite the number of loops
  • SWF files that drive to a website must open in a new browser window when clicked on and are required to meet the FiliTV URL requirements. If you have a swf file that has clickable links, you must contact FiliTV advertising department to obtain the URL link information that is to be used in your advertisment.

Click here to open your advertising account and start your campaign.

2. Interactive Banners - Delivered in the FiliTV Screen or the FiliTV Guide

Establish your brand presence and promote your product or service with the world's leading Internet-Based TV network. FiliTV offers multiple locations to broadcast your TV commercial. Placements can be targeted by programming type, geography, or time of day. Interactive banners are similar to what you see now on the Internet. Below are the specifications;

Ad Zone

Unit

File Types

Max File Size

Max Duration (seconds)

Audio

FiliTV Guide Welcome Screen

Full Banner
468 x 60

.jpg / .png / .gif / .swf

200KB

15

No

FiliTV Guide
Search Results
( topic )

Full Banner 468 x 60 Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

FiliTV Screen
Search Results
( topic )

Full Banner 468 x 60 Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

FiliTV Guide
Most Watched Results

Full Banner 468 x 60
Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

FiliTV Guide
Highest Rated Results

Full Banner 468 x 60
Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

FiliTV Guide
In the Spotlight

Full Banner 468 x 60
Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

Channel

Full Banner 468 x 60
Skyscraper 120 x 600

.jpg / .png / .gif / .swf

200KB

15

No

  • Max frame rate: 30fps
  • All animation needs to stop within 15 seconds despite the number of loops
  • SWF files that drive to a website must open in a new browser window when clicked on and are required to meet the FiliTV URL requirements. If you have a swf file that has clickable links, you must contact FiliTV advertising department to obtain the URL link information that is to be used in your advertisment

Click here to open your advertising account and start your campaign.

3. Interactive Infomercials - Delivered in the FiliTV Screen

Establish your brand presence and promote your product or service with the world's leading Internet-Based TV network. FiliTV offers multiple locations to broadcast your TV commercial. Placements can be targeted by programming type, geography, or time of day. Interactive banners are similar to what you see now on the Internet. Interactive infomercials as similar to regular commercials with a twist. They are "informative" while driving to sell a product or service. Here are the specifications;

Ad Zone

Unit
( 16 x 9 )

File Types
( H.264 compatable )

Max File Size

Max Duration (seconds)

Audio




Video

.jpg / .png



FiliTV Home Screen

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

300

Yes

Search Results
( topic )

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

300

Yes

Channel

852 X 480

.jpg / .png / .swf / .flv / .avi / .mpg / .mp4 / .m4v

250MB

20KB

300

Yes


  • Max frame rate: 30fps
  • SWF files that drive to a website must open in a new browser window when clicked on and are required to meet the FiliTV URL requirements. If you have a swf file that has clickable links, you must contact FiliTV advertising department to obtain the URL link information that is to be used in your advertisment

Click here to open your advertising account and start your campaign.

Description of placement zones:
All Full Motion content is delivered in the FiliTV Screen.

FiliTV Home Screen- Advertisements here are delivered when FiliTV first loads and are delivered in the FiliTV screen. Two Advertisements are played for each new viewer.

Search Results ( topic ) - Advertisements here are delivered when a viewer selects a topic from the Basic or Advanced search criteria. These Advertisements are selected based on the topic the viewer chooses. This is an excellent direct marketing tool for advertisers who desire their Advertisements to be directed to only certain viewers. This placement zone is available in both the FiliTV Guide (as banners) and the FiliTV Viewing Screen (as banners or full motion content). FiliTV recommends that you use topics that are currently in use to ensure that your advertisement will be delivered.

Channel - Advertisements here are delivered when a viewer selects a TV Program. Your Advertisements will only be delivered if the TV program selected is being broadcast from the channel associated with your Advertisements. This is a great direct marketing tool for advertisers that want to direct their Advertisements to a broader range of viewers than the Search Result ( topic ) placement zone.

FiliTV Guide - Advertisements here are delivered only in the FiliTV Guide. Available placements in the FiliTV Guide include the Welcome Screen, In the Spotlight, Most Watched and Search Results. Search Result placements are topic driven and offer you the ability to direct your Advertisements to specific viewers.

 




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